MEDIA, MARKETING & ADVERTISING

Validate eyeballs with accurate traffic insights

COVID-19 is affecting the way we move. We are here for you with accurate and accessible traffic data and insights so you can win back your outdoor advertising budgets and increase your reach.

We deliver traffic insights to advertisers, marketers and the media. Here’s why…

  • Determine advertising locationsUncover the roads and intersections with high traffic flow, large volumes of vehicles, and busy intersections.
  • Measure traffic flowWe can tell you just how many vehicles are on the road and exactly how fast traffic is flowing down to three-minute increments.
  • Validate advertising spend Outdoor advertising can come with a hefty price tag. Justify that spend with accurate, high-resolution road traffic data and insights.
  • Convince your clients to investUse traffic volume data to quantify your client's ROI to highlight just how effective outdoor advertising is.
  • Uncover the storyValidate traffic volumes, incidents, speed and congestion for your next article to ensure journalistic integrity and accuracy.
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See the data in action

Visualise and overlay traffic speed, congestion, volume and incident data, explore Australian cities, suburbs and roads, and uncover the answers you’ve been looking for.

See the data in action

Visualise and overlay traffic speed, congestion, volume and incident data, explore Australian cities, suburbs and roads, and uncover the answers you’ve been looking for.

Adding quantifiable value

Extend your reach

You can go with the usual prominent locations but are there additional locations on connecting roads that you haven’t yet considered?

Optimise

Will your campaign reach more people in the morning, afternoon or evening? Is there a difference in seasonality, holidays and weekends?

Win more business

Whether you’re an advertising agency, an advertiser, or you own the billboards, detailed data will win you the deal – every time.

Intelematics data types and sources

Intelematics rich transport and traffic data is collected through thousands of sensors located on roads, in vehicles and infrastructure with collections as rapid as per second frequencies

Find out more about our data sources here.

Get in touch today